Showing posts with label salad day. Show all posts
Showing posts with label salad day. Show all posts

April 15, 2012

Random Candies






Random Candies is Willar Mateo’s debut collection for his clothing line, Salad Day. Though Willar has been making clothes and nursing a following, this is his breakthrough line for the brand. And one can easily see in the clothes how much this young designer has grown.

A salad entails throwing together pieces that are not necessarily alike, disparate even, but somehow combine to produce a sumptuous whole. Accordingly, Willar playfully selected his ingredients and mixed them up for Salad Day. Tailoring, draping, print manipulation and elements of minimalism were tossed together to assemble Random Candies. All these elements, which he picked from his experiences working at I Love You Store and designer, Gian Romano, add up as a dish that would appeal not only to those are inclined to sweetness, but to anyone who just gets excited over clothes.

Photogaphy: Al Avellana 
Styling: Anton Belardo 
Make Up: Mary Del rosario 
Models: Rutherford Perez, Maverick Bernardo, Zeke Nolasco, and Mafia Escasinas
Words: Daniel Concepcion

Don't forget to like Salad Day on Facebook for orders and inquiries!


xo,

November 29, 2011

BETALAND

 





BETALAND

Milkbbi x Salad Day
photography: Michael maguigad
creative direction: Anton Belardo
a collaboration of Justin Wallis and Willar Mateo
to check out the video: click here

November 9, 2011

Milkbbi X Salad Day

So about a month back, I was asked to model for a designer friend -who at that time, I had just met. It was a video shoot for a collaboration he did with his friend from the west. And let me just say how fun and artistic their stuffs are. The people I got the chance to work with for this shoot were amazingly talented. I definitely had fun doing this with them.

So as much as I'm shy to see myself on video, here I am asking you all to check it out!





BETALAND
by Milkbbi X Salad Day
a short story by Anton Abelardo

Milkbibi | Justin Wallis

Salad day | Willar Mateo

Creative Directions | Anton Belardo

Cinematography | Michael Maguigad


Models | Rutherford Perez & Mafia Escasinas 
special thanks to Zarina Laluan


Music: The heart-ache was visible by Downstate
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